Magical Chiikawa Powered-Up Hachiware and Usagi Mascots, Jewel Bonbon Drop Seals and the New Chiikawa Baby Castella Kyoto Nishiki Shop

It is another busy week for Chiikawa fans. The Magical Chiikawa line is adding two new plush mascots that show Hachiware and Usagi in their stronger, powered-up forms, plus three sparkly Jewel versions of the hugely popular Bonbon Drop Seals, all due on 6 November. A few days later the Chiikawa Baby Castella sweet shop opens its second branch, this time in Kyoto's famous Nishiki Market, with its own store-only goods. Here is the full round-up.

Image: Chiikawa official / © nagano

Key facts at a glance

• New mascots: Magical Chiikawa Powered-Up Hachiware Mascot and Powered-Up Usagi Mascot
• New stickers: Bonbon Drop Seal Jewel in three designs: Magical Chiikawa (Bad Version), Super Magical Chiikawa and Angel & Devil
• Release: from 6 November 2026, rolling out at the Magical Chiikawa Store, Chiikawa Market and other official outlets in Japan
• New shop: Chiikawa Baby Castella Kyoto Nishiki opens on 18 November 2026
• Shop goods: a cup mascot set and three plush cup holders, sold only at the Kyoto Nishiki and Otaru shops from 18 November
• UK status: not open for orders at Otaku Daily yet

Powered-up Hachiware and Usagi join Magical Chiikawa

Magical Chiikawa is the magical-girl side of the Chiikawa world, where the friends transform with magical charges, and the mischievous Bad Version adds a darker twist. The newest mascots celebrate the moment Hachiware and Usagi become stronger. Instead of their usual everyday look, both appear in fluffy, upgraded forms with crown-like details, big expressive eyes and soft, shaggy fur that makes them look ready for battle while still being impossibly cute.

Hachiware comes in a cool icy blue with pointed ears, while Usagi takes on a creamy, golden look with long floppy ears. They are sized as mascots, so they work as bag charms or as a pair on a shelf next to the rest of your Magical Chiikawa collection.

Image: Chiikawa official / © nagano

Bonbon Drop Seal Jewel: three sparkly sheets

Bonbon Drop Seals have become one of the most talked-about sticker formats in Japan, thanks to their puffy, glossy drops that look like little sweets. The new Jewel versions push that idea further with gem-like shapes, hearts and stars mixed in with the characters.

There are three sheets in this wave. Magical Chiikawa features Chiikawa and the Bad Version in pink and purple tones. Super Magical Chiikawa brings in the upgraded magical-girl outfits. Angel & Devil pairs sweet angel looks with mischievous devil versions, ideal for decorating phone cases, journals and card sleeves.

Image: Chiikawa official / © nagano

Image: Chiikawa official / © nagano

Chiikawa Baby Castella opens in Kyoto Nishiki Market

Chiikawa Baby Castella is a sweet shop serving freshly baked baby castella, the small, fluffy sponge cakes sold at Japanese festivals and markets, with Chiikawa-themed packaging and treats. After its first shop in Otaru, Hokkaido, the brand is opening a second branch in Kyoto's Nishiki Market on 18 November 2026.

The Kyoto menu includes baby castella topped with cream, soft serve ice cream and ice candy, plus reusable cups and a lunch bag as souvenirs. Visitors on opening day receive a commemorative sticker while stocks last. Entry in the first weeks is managed through an advance lottery run on the Chiikawa Mogumogu Honpo LINE account, with the first round of applications running from 4 to 7 November and results on 9 November.

Image: Chiikawa Baby Castella / © nagano

Store-only cup mascots and plush cup holders

For collectors, the big news is a new set of shop goods launching from 18 November at both the Kyoto Nishiki and Otaru branches. There is a mascot set themed around the baby castella cup, plus three plush cup holders designed to carry your drink or castella cup. These are store-only items and are not being sold online, which usually means they become hard to find outside Japan.

Image: Chiikawa Baby Castella / © nagano

Chiikawa at Otaku Daily

Orders aren't open yet. Message us for a quote, or keep an eye on our shop for the latest products.

While you wait, our Chiikawa collection is packed with mascots, plush and stationery. Magical Chiikawa fans can pre-order the Magical Chiikawa Magical Charge Mascot (Ode), and if you love the cup holder idea, take a look at the Chiikawa Bakery Drink Cup Holder (Chiikawa).

At Otaku Daily you can choose how to pay for pre-orders: pay in full or a 30% deposit, depending on the listing. See our Pre-order info page for how it works.

Frequently asked questions

When do the powered-up Hachiware and Usagi mascots come out?
They start rolling out in Japan from 6 November 2026 at the Magical Chiikawa Store, Chiikawa Market and other official shops.

How many Bonbon Drop Seal Jewel designs are there?
Three: Magical Chiikawa (Bad Version), Super Magical Chiikawa and Angel & Devil.

Will the Baby Castella cup holders be sold online?
No. They are store-only goods for the Kyoto Nishiki and Otaru shops, so they will be limited.

Can I order these from the UK?
Not yet. Message us for a quote and we will let you know what we can source.

Bottom line

Between the powered-up Magical Chiikawa mascots, the glittering Jewel Bonbon Drop Seals and a brand new Baby Castella shop in Kyoto, November is shaping up to be a big month for Chiikawa. The store-only cup holders in particular look set to be one of the most wanted Chiikawa items of the season.

Sources: Chiikawa official announcements, 27 October 2026; Chiikawa Baby Castella press release (PR TIMES), 28 October 2026.

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